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Focalidea · Free SEO & AI Search Tool

Free Website Checker

Free tool  /  SEO, speed & AI search

Free Website Checker: See How Google & AI Assistants See Your Business

Enter your website and get an instant score for on-page SEO, speed and security, local trust signals, and AI search visibility in ChatGPT, Gemini, and Google AI Overviews.

Free, no sign-up. Results in about 20 seconds.

What we check  /  22 points

What the Free Website Checker Looks At

The free website checker reviews the page you enter the same way search engines and AI assistants do, and groups 22 checks into four scores so you know exactly where to start.

  • On-page SEO
  • Speed & security
  • Local & trust
  • AI search (GEO)

SEO Checker

Page title, meta description, H1 heading, amount of content, image alt text, canonical URL, social sharing tags, and page language: the basics Google uses to understand and rank your page.

Speed, Security & Local Trust

HTTPS, mobile setup, server response time, and page weight, plus the local signals customers and Google Maps rely on: business schema, click-to-call phone, Maps link, and contact page.

AI Search Visibility

Whether ChatGPT, Claude, Perplexity, and Gemini can read your site, plus structured data, FAQ content, clear sections, an XML sitemap, and an llms.txt file.

Definition

What Is AI Search Visibility?

AI search visibility is how easily AI assistants such as ChatGPT, Gemini, Perplexity, and Google AI Overviews can find, understand, and recommend your business. It depends on whether AI crawlers are allowed to read your site, how clearly your content answers real questions, and whether your business details are marked up with structured data. Improving it is called Generative Engine Optimization (GEO).

Prefer an expert review?

Get a free SEO audit of your key pages, competitors, and Google data from our New York City team.

How it works  /  3 steps

How the Website Audit Tool Works

Our free website audit tool runs the same checks we use when we start an SEO project for a New York business, packed into a fast, easy report.

Check it. Understand it. Fix it.

  1. 01

    Enter Your Website

    Type your website address. No sign-up or password needed: the checker only reads public pages, just like Google does.

    You get: A check in seconds
  2. 02

    Get Your Instant Score

    See your overall score, four category scores, and the top issues holding your site back, each with a plain-language fix.

    You get: Score & top 3 fixes
  3. 03

    Unlock the Full Report

    Enter your name and email to see all 22 checks. If you want, a Focalidea specialist can review the results with you for free.

    You get: Full 22-point report

Your results  /  Score guide

What Your Website Score Means

Your overall score is a weighted average of 22 checks. Issues that most affect rankings, trust, and AI visibility, such as HTTPS, mobile setup, business schema, and AI crawler access, count more.

65 to 84

Good, With Room to Grow

The basics are in place, but a few gaps are likely costing you visibility on Google and in AI answers. These are usually quick wins.

  • Improve titles & descriptions
  • Add an FAQ with schema
  • Speed up mobile loading

85 to 100

Strong Foundation

Your website covers the essentials. To grow from here, focus on content, reviews, links, and local SEO to outrank competitors.

  • Publish helpful content
  • Grow reviews & local signals
  • Track rankings & leads

A website checker reviews one page at a time. For a complete picture of your rankings, competitors, and Google data, ask for our free SEO audit in NYC or see how much SEO costs in NYC.

Comparison  /  Tool vs. expert

Free Website Checker vs. Expert SEO Audit

The checker is the fastest way to spot problems on a page. An expert audit goes deeper, comparing you with the competitors ranking above you and turning everything into a clear plan.

FactorFree website checkerExpert SEO audit by Focalidea
Time to results✓About 20 seconds!A few business days
Pages reviewed!The page you enter✓Your key pages
Competitor comparison✕Not included✓Included
Google Search Console & Analytics review✕Not included✓With your access
Action plan!Top issues & quick fixes✓Prioritized written plan
Cost✓Free✓Free consultation

Why it matters  /  Since 2003

Why Your Website Score Matters

Your website is often the first impression of your business. These checks show whether it is helping you win customers or quietly sending them elsewhere.

  • 23+Years
  • 5.0Google rating
  • EN / ESBilingual

Want help with your results?

Talk to our SEO & web design team in English or Spanish.

  1. 1

    Customers Decide in Seconds

    Slow, insecure, or hard-to-use pages send visitors back to Google, often straight to a competitor.

  2. 2

    Google Needs Clear Signals

    Titles, headings, content, and structured data tell Google what you offer and where, which affects where you rank.

  3. 3

    AI Assistants Are the New Search

    More people ask ChatGPT, Gemini, and Google AI Overviews for recommendations. If AI can't read your site, it can't recommend you.

  4. 4

    Most Local Searches Happen on Phones

    A mobile-ready site with a tap-to-call number and a Maps link turns nearby searches into calls and visits.

  5. 5

    Small Fixes, Real Impact

    Many issues in the report take minutes to fix and can improve how your business appears on Google and in AI answers.

Free Website Checker: Frequently Asked Questions

01

Is the website checker really free?

Yes. The Focalidea website checker is free and needs no sign-up. You see your score and top issues right away, and you can unlock the full 22-point report by entering your name and email.

02

What does the free website checker check?

It runs 22 checks in four groups: on-page SEO (title, description, headings, content, alt text, canonical, social tags, language), speed and security (HTTPS, mobile setup, server response, page weight), local and trust (business schema, click-to-call phone, Google Maps link, contact page), and AI search (structured data, FAQ, content structure, AI crawler access, sitemap, llms.txt).

03

How is my website score calculated?

Each check is marked as passed, needs improvement, or issue, and weighted by how much it affects rankings, trust, and AI visibility. The four category scores and the overall score are weighted averages from 0 to 100.

04

What is AI search visibility or GEO?

AI search visibility is how easily AI assistants like ChatGPT, Gemini, Perplexity, and Google AI Overviews can find, understand, and recommend your business. Generative Engine Optimization (GEO) is the work of improving it with clear content, structured data, and open access for AI crawlers.

05

Why does the checker look at robots.txt and llms.txt?

Your robots.txt file can block AI crawlers such as GPTBot or ClaudeBot, which prevents AI assistants from reading your site. An llms.txt file is a short summary of your business and key pages written for AI assistants. Both affect whether AI can recommend you.

06

Does it check my whole website?

The checker analyzes the page you enter, usually your homepage, plus site-wide files like robots.txt, your sitemap, and llms.txt. For a review of all your key pages, competitors, and Google data, ask for a free expert SEO audit.

07

Is it safe to check my website?

Yes. The checker only reads public pages, the same way Google does. It does not need passwords and does not change anything on your site. If you unlock the full report, we use your details only to send your results and follow up.

08

How often should I check my website?

Check after any redesign, new plugin, or content update, and at least every few months. Search engines and AI assistants change how they read websites over time.

09

Can Focalidea fix the issues in my report?

Yes. Our New York City team handles SEO, web design, hosting, and AI search optimization. Share your report with us for a free consultation and a written plan to fix the issues.

Free consultation  /  English & Spanish

Want a Higher Score? Let's Fix It Together.

Send us your report and get a free consultation and a written plan to improve your website on Google, Google Maps, and AI search.

  • 5.0 Google rating
  • Since 2003
  • Jackson Heights, Queens
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