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info@focalidea.com
New York City
(646) 600-4481
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(646) 600-4481
Have Any Questions?

Privacy Policy

Last updated: November 3, 2026

Focalidea (“Focalidea,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect through focalidea.com (the “Website”) and in the course of providing our services, how we use it, and the choices you have.

1. Information We Collect

Information you give us. When you request a free consultation, fill out a contact form, call us, email us, or chat with us on WhatsApp, we may collect:

  • Full name, phone number, and email address
  • Your business name and website address
  • The service you are interested in and any details you share about your project

Information collected automatically. When you visit the Website, we and our service providers may collect technical data such as your IP address, browser type, device type, pages visited, referring website, and the date and time of your visit. This is collected through server logs, cookies, and similar technologies.

Client data. When we provide hosting, maintenance, SEO, advertising, CRM, booking, or payment services, we may access data stored on our clients’ websites and accounts. We process that data only on our clients’ behalf and according to their instructions.

Google user data. When a client authorizes it, our internal tools may access data from Google services such as Google Ads and Google Search Console. Section 11 explains how we handle this data.

2. How We Use Your Information

  • To respond to your inquiries and provide quotes and free consultations
  • To deliver, manage, and support the services you purchase
  • To send invoices, service notices, and important account updates
  • To maintain the security, performance, and availability of the Website and our hosting
  • To understand how visitors use the Website and improve our content and services
  • To comply with legal obligations and protect our rights

We may send occasional updates or offers about our services. You can opt out at any time by replying “unsubscribe” or contacting us.

3. Text Messages and WhatsApp

If you contact us by phone, SMS, or WhatsApp, we will use your number to reply to you about your inquiry or project. We do not send marketing text messages without your consent. Message and data rates may apply. You can stop messages at any time by replying STOP or telling us. WhatsApp conversations are also subject to WhatsApp’s own privacy policy.

4. How We Share Information

We do not sell your personal information. We share information only in these cases:

  • Service providers that help us operate our business, such as hosting and server providers, email services, analytics tools, CRM software, and payment processors. They may use your information only to perform services for us.
  • Platforms you ask us to manage, such as Google Business Profile, Google Ads, or your website platform, as needed to deliver your services.
  • Legal reasons, when required by law, subpoena, or to protect the rights, property, or safety of Focalidea, our clients, or others.
  • Business transfers, if Focalidea is involved in a merger, acquisition, or sale of assets.

5. Cookies and Analytics

The Website uses cookies and similar technologies to remember preferences, keep the site secure, improve speed, and measure traffic. We may use third-party tools such as Google Analytics to understand how visitors use the Website. You can control or delete cookies in your browser settings, and you can opt out of Google Analytics with Google’s browser add-on. Disabling cookies may affect some Website features.

6. Third-Party Links and Widgets

The Website may include links to or features from third parties, such as Facebook, Google Maps, embedded videos, and the WhatsApp chat widget. Those services may collect information under their own privacy policies, which we do not control.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information, including SSL encryption, secure hosting, firewalls, malware protection, software updates, and restricted access to credentials. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a data breach affects your personal information, we will notify you as required by New York law.

8. Data Retention

We keep personal information only as long as needed to respond to your inquiry, provide our services, keep business and tax records, resolve disputes, and meet legal requirements. Client website backups are retained according to the hosting plan and deleted on a rolling schedule. Google user data is retained as described in Section 11.

9. Your Rights and Choices

You may ask us to:

  • Access the personal information we hold about you
  • Correct inaccurate information
  • Delete your information, subject to legal or contractual obligations
  • Stop receiving marketing emails or messages

Depending on where you live, you may have additional rights under applicable privacy laws. To make a request, contact us using the details below. We will respond within a reasonable time and may need to verify your identity.

10. Children’s Privacy

The Website and our services are intended for businesses and adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.

11. Google User Data

Some of our internal tools connect to Google services, including the Google Ads API and the Google Search Console API, using Google sign-in (OAuth). With the authorization of the account owner, these tools may access:

  • Google Ads data, such as account and campaign settings, keywords, performance metrics, and keyword search volume and cost-per-click estimates
  • Search Console data, such as search queries, clicks, impressions, and average positions for the client’s website

How we use it. We use this data only to plan, manage, and report on the Google Ads campaigns and SEO services our clients hire us for. We do not sell Google user data, and we do not use it for advertising unrelated to the client’s own services. We do not share it with third parties, except service providers needed to operate our tools or when required by law.

Limited Use. Focalidea’s use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Storage and retention. Google user data is stored securely on our servers, and only authorized Focalidea staff can access it. We keep it only while we provide services to the client, plus the time needed for reporting and legal records. We delete it on request or after the client relationship ends.

Revoking access. You can revoke Focalidea’s access at any time:

  • From your Google Account at myaccount.google.com/permissions
  • By removing our manager account from your Google Ads account under Admin > Access and security > Managers

You can also contact us to request deletion of any Google user data we hold.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new “Last updated” date.

13. Contact Us

For privacy questions or requests, contact us:

See also our Terms and Conditions.

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